Skip to content

It’s Cruel To Be Kind

Welcome back to another episode of Experience Andy Weins Live, where every Monday I dive into what’s on my mind and how I’m planning to make the world a better place this week. Today, I want to explore the theme of why it’s cruel to be kind, drawing on some principles from Jordan Peterson’s 12 Rules for Life, and how language plays a crucial role in shaping our world.

First, I want to express my gratitude toward all the hustlers and grinders out there—the people who inspire me daily through their posts on social media platforms like Facebook and LinkedIn. One standout example is Macy Estrada, a former WWE wrestler known as Lacey. Macy and her husband share insights into what it means to be in a partnership, both in life and business, which really resonates with me.

In today’s discussion, I’ll delve into the paradox that being overly kind can actually be a form of cruelty. This insight struck me during one of my monthly CEO roundtable discussions. When we withhold honest feedback to spare someone’s feelings, we’re not doing them any favors. Instead, we’re postponing necessary confrontations and growth opportunities.

This weekend, I came across some compelling thoughts from Jordan Peterson about the importance of being precise in our speech—a principle I’ve centered my book around. Words truly matter. They shape our reality and influence our outcomes, so it’s crucial to choose them wisely.

Peterson also highlighted one of his toughest rules: “Tell the truth, or at least don’t lie.” This rule challenges us to face uncomfortable truths and engage in difficult conversations that we might prefer to avoid. The tendency to avoid conflict for the sake of temporary peace can lead to prolonged turmoil down the line.

Drawing from this, I’m reminded of the analogy between bison and cattle when a storm approaches. While cattle run away, prolonging their exposure to the storm, bison charge toward it, minimizing their discomfort. Similarly, we must face life’s challenges head-on to reduce long-term strife.

This Friday, I have the opportunity to teach interview techniques to middle schoolers. It’s a chance to share practical advice and inspire young minds, emphasizing the value of direct and honest communication.

Reflecting on the broader impact of my words and actions, I realize the importance of being truthful and proactive, both in personal and professional contexts. This approach not only fosters real growth but also aligns with my commitment to contribute positively to others’ lives without expecting anything in return, a concept championed by Simon Sinek.

As I continue to share my journey and learnings through this platform, I challenge you to consider how you can confront your own storms. What truths do you need to face? How can you communicate more effectively to foster genuine progress for yourself and others?

Until next week, let’s strive to be honest, face challenges boldly, and live authentically. Because it’s that simple. When I follow this three step plan, I live the life I want to live.

And I will challenge you: Do the fucking thing, Tell the fucking world, and Show the fuck up. We’ll see you next week.

Get In Touch

Andy’s door is open. Contact for questions, business inquiries, or veteran support.

Andy Weins

Andy Weins is a fourth-generation entrepreneur, Veteran of the U.S. Army, and speaker. Through consulting, teaching, podcasting, and writing, he is an enthusiastic supporter of Veterans, entrepreneurs, community engagement, individual empowerment, and the environment.

Back To Top